SAN FRANCISCO, CA – MAY 6, 2008 - The 12th Annual Webby Awards, today
named Coca Cola Happiness Factory II - the Virtual Premiere as the Best
Branded Content, Interactive Advertising of 2008. Rivers Run Red, who
also received two official honoree distinctions for other works,
produced the entire project, from concept to machinima, in Second Life.
The Webbys, now in their 12th year, are considered the leading
international awards for websites, interactive advertising and online
video. A full list of both Webby Awards and People’s Voice Awards
winners can be found at:
http://www.webbyawards.com/webbys/current.php?season=12
"The Webby Awards honors the very best of the Internet," said
David-Michel Davies, executive director of The Webby Awards. “Rivers
Run Red’s win is a testament to the skill, ingenuity, and vision of its
creators."
A video of the Coca-Cola Happiness Factory II – Virtual Premiere can be found at: http://riversrunred.com/video.php?id=298
“We are enormously pleased to receive one of the highest distinctions
in our industry – it’s a real tribute to the arrival of the 3D
Internet,” said Justin Bovington, CEO, Rivers Run Red.
The 12th Annual Webby Awards received a record 9,500 entries from over
60 countries and all 50 states. Winners will be honored at two
star-studded ceremonies in New York City: The Webby Film & Video
Awards on June 9th and The 12th Annual Webby Awards Gala on June 10th.
Founded in 1996, The Webby Awards are known worldwide for its famous
five-word speech limit. Past headline-grabbing speechmakers include Al
Gore (“Please don’t recount this vote”), Beastie Boys (“Can anyone fix
my computer?”), and Prince (“Everything you think is true.”)
About Rivers Run Red
Rivers Run Red is an immersive spaces company, developing content,
applications and business tools for the emerging 3D Web. As an
industry-leading development company, instrumental in the evolution of
the virtual worlds market, Rivers Run Red works with some of the
world's largest companies in the extension of their digital strategies,
including Diageo, Vodafone and Unilever.
Rivers Run Red is located in London and San Francisco. For more
information about Rivers Run Red, please visit
http://www.riversrunred.com
About The Webby Awards:
Hailed as the "Oscars of the Internet” by the New York Times, The Webby
Awards is the leading international award honoring excellence on the
Internet, including Websites, interactive advertising, online film and
video, and mobile web sites. Established in 1996, the 12th Annual Webby
Awards received a record 9,500 entries from all 50 states and over 60
countries worldwide. The Webby Awards is presented by The International
Academy of Digital Arts and Sciences. Sponsors and Partners of The
Webby Awards include: Adobe; The Creative Group; Nokia; .ORG; The
Barbarian Group; Level3; Adweek; Fortune; Variety; Wired; IDG:
Brightcove; PricewaterhouseCoopers; 2advanced.Net; KobeMail and Museum
of the Moving Image.
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Immersive Workspaces™
Enterprise level solution launches.
RIVERS RUN RED - THE IMMERSIVE SPACES COMPANY™ ANNOUNCES ITS ENTERPRISE GRADE SOLUTION
Premier Virtual World Development Company Extends Virtual Worlds to the Workplace
Rivers Run Red, the immersive spaces company™, today unveiled its Immersive Workspaces PlatformTM, a complete collaboration solution allowing enterprises to communicate, collaborate, and co-design in a rich, 3D environment. The Immersive Workspaces PlatformTM tightly integrates a set of web-based applications that together deliver a 2D portal of conjunction with the virtual world. These web-based tools allow for the global prototyping of ideas in real-time, ensuring content, activity, and presence are accounted for outside the immersive workspace.
Whereas the 3D workspace gives participants a space to share, explore and engage - allowing participants to enjoy the benefits usually delivered only by 'live' meetings, the 2D web portal offers participants a space where to report, control, and track collaboration in the complementary immersive workspaces. The web based system serves as the primary link to the immersive workspaces, enabling portability between virtual world platforms, now and in the future.
“The virtual worlds market has been in play for quite some time now, however we see a fundamental shift from their use as an entertainment and marketing platform to having real enterprise application,” says Justin Bovington, CEO of Rivers Run Red. “It’s time for virtual worlds to go to work as the enterprise is tasked with coming up with new ways of working and thinking directly in line with business objectives.”
The Rivers Run Red Immersive Workspace Platform™ offers enterprises numerous business benefits, most notably:
Co-design and Collaboration - closes space and time gaps for R&D, design, and engineering teams I
Integrated Technology - allows for the integration of business software applications in one space, built to be a 'living window' on your data and content.
Reduction in Unnecessary Travel - reduces airfares and unnecessary travel, not to mention the reduction of your carbon footprint.
Effective Knowledge Transfer - cuts across company silos, enable global cross pollination, allow fellow employees to access rich profile information on each other
Human Resources - attracts the best talent to your organization, improve retention and reduce recruitment/training costs
In addition to a custom built 3D immersive workspace, the Rivers Run Red Immersive Workspace Platform™ includes:
A web based tracking and activity monitoring system that provides measurement and feedback of each participant’s footprint in the immersive workspace
Meetings and transcript reporting, call to action, calendar booking system, room booking with a privacy system and email functionality.
A set of customizable widgets aggregating visual, real world data into the immersive workspace
“As a Second Life pioneer, from the very beginning Rivers Run Red has identified the potential for the virtual worlds market. Their solution is spot on, delivering on the promise of virtual worlds for the enterprise," said Robin Harper, VP of Marketing & Community Development at Linden Lab.
Visit Rivers Run Red at Virtual Worlds 2008 Conference
Rivers Run Red, a sponsor and exhibitor of Virtual Worlds 2008, will be demonstrating its Immersive Workspaces PlatformTM in booth #62 at the event, which runs April 3-4 at Jacob K. Javits Convention Center in New York City. In addition, Rivers Run Red CEO Justin Bovington, will speak on two panels in the enterprise track - Thursday, April 3 at 11:00 a.m. on “The Collaboration Cloud: Teasing Out the Social Networks Inherent to Virtual Worlds and Making Them Work for Your Organization,” and Friday, April 4 at 11:00 a.m. on “New Ways of Working: Why the 3D Virtual Workspace is Necessary for Today's Information and Knowledge Management Professional.”
New U.S. Headquarters
Born out of London and leading the virtual world development market in Europe, Rivers Run Red today also announced its new, larger studios in San Francisco from where its enterprise solutions will be based.
About Rivers Run Red
Rivers Run Red is an immersive spaces company, developing applications and business tools for the emerging 3D Web. As an industry leading development company instrumental in the evolution of the virtual worlds market, Rivers Run Red works with some of the world's largest companies in the extension of their digital strategies, including Diageo, Vodafone and Unilever.
Rivers Run Red is located in London and San Francisco. For more information about Rivers Run Red, please visit http://www.riversrunred.com
Media Contact
Mimi Harris
Rivers Run Red
(415) 525-4084
Email Mimi
Webby Awards - the internet oscars
major award for client work in 2008
Media Contact
Mimi Harris
415.525.4084
mimi@riversrunred.com
RIVERS RUN RED™ RECEIVES TWO “OFFICIAL HONOREE” DISTINCTIONS FOR THE 12TH ANNUAL WEBBY AWARDS, IN ADDITION TO A NOMINATION IN INTERACTIVE ADVERTISING CATEGORY
Vodafone InsideOut, Royal British Legion, and Coca-Cola Virtual Premiere All Recognized by “Oscars of the Internet”
SAN FRANCISCO, CA – APRIL 15, 2008 – The Webby Awards, the leading international honor for the Web, today recognized Vodafone InsideOut and Royal British Legion – Garden of Remembrance as Official Honorees, a distinction that recognizes work exhibiting remarkable achievement. Rivers Run Red, a creative development company producing 3D content and business applications for virtual worlds, produced both works using the Second Life Grid.
Hailed as the "Oscars of the Internet" by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Interactive Advertising, Online Film & Video, and Mobile Websites.
"The Webby Awards honors the outstanding work that is setting the standards for the Internet," said David-Michel Davies, executive director of The Webby Awards. "Both Vodafone InsideOut’s and the Royal British Legion of Honor’s Official Honoree selections are testaments to the skill, ingenuity, and vision of its creators.”
“Rivers Run Red is unique in that we place an emphasis on exceptional design that maps back to the original goal of a project. We are honored to receive these distinctions that further validate the emergence of the 3D Web and the viability of the Second Life Grid,” says Justin Bovington, CEO of Rivers Run Red.
Rivers Run Red is also a nominee in the Interactive Advertising, Branded Content category for its development of the “Coca Cola Happiness Factory II – The Virtual Premiere.”
The 12th Annual Webby Awards received nearly 10,000 entries from over 60 countries and all 50 states. Out more than the 10,000 entries submitted, fewer than 15% received this honor and were deemed an Official Honoree.
Links to Videos:
Vodafone InsideOut – Make the Most of Now
http://riversrunred.com/video.php?id=306
Royal British Legion of Honor – Garden of Remembrance
http://riversrunred.com/video.php?id=365
Coca-Cola Happiness Factory II – Virtual Premiere
http://riversrunred.com/video.php?id=298
About Rivers Run Red
Rivers Run Red is an immersive spaces company, developing content, applications and business tools for the emerging 3D Web. As an industry-leading development company, instrumental in the evolution of the virtual worlds market, Rivers Run Red works with some of the world's largest companies in the extension of their digital strategies, including Diageo, Vodafone and Unilever.
Rivers Run Red is located in London and San Francisco. For more information about Rivers Run Red, please visit http://www.riversrunred.com
About The Webby Awards
Hailed as the "Oscars of the Internet" by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Interactive Advertising, Online Film & Video, and Mobile Websites. Established in 1996, the 12th Annual Webby Awards received nearly 10,000 entries from all 50 states and over 60 countries worldwide. The Webby Awards is presented by The International Academy of Digital Arts and Sciences. Sponsors and Partners of The Webby Awards include: Adobe; The Creative Group; Verizon; AOL Video; dotMobi; Level3; Adweek; Fortune; Reuters; Variety; Wired; IDG: Brightcove; PricewaterhouseCoopers; 2advanced.Net; KobeMail and Museum of the Moving Image.
About the International Academy of Digital Arts and Sciences (IADAS)
The International Academy of Digital Arts and Sciences is dedicated to the creative, technical, and professional progress of the Internet and interactive media. The Academy is an intellectually diverse organization that includes over 500 members consisting of leading experts in a diverse range of fields, such as musician David Bowie, Internet inventor Vinton Cerf, Naked Chef Jamie Oliver, fashion designer Max Azria, “Simpsons” creator Matt Groening and Real Networks CEO Rob Glaser. The Webby Awards and The International Academy of Digital Arts and Sciences are registered trademarks of International Data Group. For more information, visit www.iadas.net.
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San Francisco Studio - new location
Rivers Run Red - sponsor Virtual Worlds 2008 NYC - 3/4 April
Rivers Run Red, the immersive spaces company™, announced the opening of its new, larger studios in San Francisco. Though Rivers Run Red has already been in San Francisco for the last 2 years, the purpose of the expansion is to provision space for the hiring of additional programmers, designers, and support staff. The facility also includes demo and client meeting facilities. The new San Francisco studio serves as Rivers Run Reds’ base of operations for virtual worlds solutions in the USA.
Multiverse: the second wave of world building platforms
Rivers Run Red adopt Multiverse as a MMO development platform
Rivers Run Red have partnered with Multiverse to use their innovative new platform for Immersive Spaces™ development for their entertainment and MMO projects. The partnership will see Rivers Run Red developing a new era of worlds for both the entertainment and gaming space.
2007 Award Season - Rivers Run Red win again!
Rivers Run Red helps win major award
19.12.2007
Innovation Awards 2007 - SecondFest - Association of online publishing (AOP)
Secondfest also scooped this award, with the judges noting that it was
"a media first, delivering great branding for both publisher and
advertiser in an innovative environment and delivering relevant content
to a discerning audience."
2007 Award season
Rivers Run Red win prestigious award
19.12.2007
Technology - SecondFest - Interactive Media Awards 2007 (IMAawards)
In June 2007, Rivers Run Red and the Guardian, in association with Intel, produced Secondfest, a 3-day music and arts festival in Second Life.
The IMA Awards were established to recognise and celebrate the most effective examples of marketing and advertising using the internet, mobile and interactive TV.
